What is IT Support?

A computer on a desk that has a lamp, flower pot, head phones and a gear

IT support is the professional help that keeps your computers, networks, and software running smoothly. It means having experts ready to fix problems, set up new equipment, protect your data, and make sure everything tech-related works — so you can focus on running and growing your business.

Many business owners don’t realize just how much time and energy technology problems are draining from their day until they finally have the right support in place. When your IT “just works,” you and your team can stay focused on what you do best — not on troubleshooting or putting out fires.

Internal IT vs. MSP — What’s the Difference?

When it comes to managing IT, businesses generally fall into one of three categories:

Handling IT themselves:

Many small or growing businesses start here — managing IT on their own or leaning on a tech-savvy employee. It may seem like a way to save money, but it often leads to frustration, inefficiency, and downtime. Technology isn’t your primary job — and every hour spent wrestling with IT is time lost from your core business.

Having an internal IT person or department:

Some companies take the next step and hire an internal IT person or team. While this offers dedicated support, it also comes with high overhead — salaries, benefits, ongoing training — and a limited range of expertise. One or two IT staff members can only cover so much, and the needs of a growing business can quickly outpace what an internal team can handle.

Working with an MSP (Managed Service Provider):

If you’re already using an MSP, you’ve recognized the value of outsourcing IT. But not all MSPs are created equal — some are reactive rather than proactive, others aren’t as comprehensive or responsive as you need. If that’s been your experience, there’s a better way. 

Quick Math

Let's look at the numbers.

Hiring

internal IT staff:

Base salary per IT person:

~$80,000/year

Benefits & payroll tax (~25%):

~$20,000/year

Training, certifications, tools:

~$5,000–$10,000/year

Total:

[staff]*105000
$
/year

Many companies start with one internal IT person — but as the business grows, they often need two or more to handle increasing complexity, support more employees, and cover all required areas of expertise (network, cybersecurity, cloud, etc.).

Typical MSP cost:

For most small to mid-sized businesses, a full MSP partnership typically ranges from:

$1,500 to $5,000 per month — providing access to a full team of specialists.

Internal IT

~$8.7K–$9.1K/month per person

MSP

~$1.5K–$5K/month for an entire team

For many growing businesses, the math is clear: Building an internal IT department is expensive and scales linearly, adding more people = adding more cost. An MSP provides broader expertise and scalability — without the overhead of hiring and managing staff internally.

What IT Support Does for Your Business (And Why It Matters)

Choosing the right IT support is one of the smartest investments you can make in your business — just as important as investing in accounting, legal, or financial advisory services.

Here’s why:

It makes technology effortless.

You and your employees shouldn’t have to be IT experts to do your jobs. A great IT support team takes the tech burden off your plate so your business can run smoothly behind the scenes.

It lets you focus on what you do best

Whether you’re serving clients, building products, or running operations, IT issues are a distraction. The right support gives you back that time and focus.

It helps you scale.

Whether you have 5 employees or 100, an MSP can scale with you. No need to keep hiring more internal staff — you gain access to a full team of specialists as your needs grow.

It gives you broader expertise.

Technology moves fast. One person or small team can’t know it all. An MSP brings a wide bench of talent across cybersecurity, cloud, compliance, hardware, software, and strategic planning.

It’s cost-effective.

With a predictable monthly fee, you avoid the unpredictable costs of downtime, repairs, and lost productivity. Plus, it’s often far more affordable than building and managing an in-house IT department.

In short: IT support moves your business from Point A to Point B — from reactive and frustrating to proactive and effortless. And that kind of foundation is what helps businesses reach the next level. 

The Real Difference Between an MSP and Internal IT

There’s one more point that often doesn’t get talked about — but it matters.

A good MSP is fundamentally different from an internal IT department. For many internal IT staff, this is a job — something they do well, but ultimately part of a career they’re managing. There’s nothing wrong with that — but it’s a different level of investment.

At a good MSP, it’s not just a job — it’s what these people want to do. The best MSP employees are passionate about technology and genuinely enjoy solving problems. They choose this work because they care about helping businesses succeed and take pride in delivering great service.

The work is not just about keeping systems running — it’s about taking genuine pride in solving problems and helping people. The best MSP employees care deeply about the experience they deliver, and take satisfaction in making a difference for the businesses they support.

In fact, a good MSP should be building real relationships — not just with the company’s leadership, but with the employees themselves. Over time, those bonds become a foundation of
trust and collaboration, where employees feel comfortable reaching out for help, knowing they’ll get responsive, thoughtful support from people who know them and their business.

That said, not all MSPs are built the same. In recent years, many MSPs have become growth-hungry — more focused on acquiring small IT companies and scaling up revenue than on delivering great service. For small and mid-sized businesses, that often leads to a revolving door of account managers, inconsistent service, and a loss of personal connection.

Flexible IT is proud to be a Long Island-based MSP. 

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